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Some Soy Happy News ! |
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Spring/Summer 2004
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Affiliates, vendors and events
Playing ball with the Majors (and Minors!) in 2004
Healthy school lunch options on the way
Affiliates, Vendors and Events AFFILIATES Soy Happy is proud to endorse our Affiliate Manufacturers. We liaison with these companies when we facilitate menu options for interested vendors and event organizers. We also help them increase consumer awareness and sales by utilizing our grass roots support base and offering promotional support for new products or accounts. (Please refer to our Affiliate page for more information.)
VENDORS Want to offer alternative menu options? Read our page directed to Interested Vendors. Here is a sample list of vendors who have contacted Soy Happy, asking for liaison services and consultation on vegetarian menu options for their business:
This list provides just a taste of what is out there! (Pun intended). In addition, SH continues to liaison and consult with Major League baseball stadiums. We will announce new veggie vendors in future alerts and newsletters after new vegetarian items have been successfuly added to their menus. EVENTS Soy Happy has facilitated food donations from our Affiliate, Lightlife
Foods, for the following events. Please consider supporting these
non-profit endeavors by attending, volunteering or donating!
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Playing
Ball with the Majors (and minors 2004 Soy Happy is mostly known for opening up the door to veggie dogs in Major League Baseball stadiums. Veggie dogs are now entering their fourth year in MLB stadiums, and doing so with great fanfare! San Diego's new Petco Park is offering Smart Dogs at multiple stands throughout the stadium this year. Milwaukee's Miller Park, San Francisco's SBC Park and Chicago's U.S. Cellular Field have added stand locations for veggie dogs this year, as well. Soy Happy has received queries and interest from more ballparks (minors among them) regarding veggie dog possibilities for their menus and continues to consult with the concession managers. Read our recent press release about the rise in demand for soy dogs in America's ballparks in 2004. A recent press release issued on behalf of Sportservice, a large foodservice concession company that caters to many of America's Major League ballparks, started this way...
Clearly, concessionaires now understand the importance and the promise of adding vegetarian alternative fare to their menus! For the latest list of 'veggie dog ballparks" and veg menu items for all MLB stadiums, check out our Venue Reference Guide. (Please be sure to notify us with any changes or updates, as it is often the local fans that keep us informed.) |
Healthy school
lunch options on the way Great news regarding healthy options in our schools!
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Soy Happy at the Soyfoods Summit
"This gathering was particularly significant for the soyfoods industry, because of the introduction of some new technologies and important updates on soy and health, " says Peter Golbitz, President of Soyatech, and one of the Summit Chairs. The Soyfoods Summit targets Senior Executives involved in soy or interested in expanding into the market, as well as those involved in researching the health benefits and applications of soy. Among attendees were food technologists, marketing directors, CEO's and soy experts from all over the world. |
Soy
Happy director Johanna McCloy was an invited speaker at the
Soyfoods Summit ins San Diego in February. She addressed the
issue of consumer activism; the benefits of grassroots support
for generating positive P.R.; Soy Happy's history with MLB stadiums;
and the follow up effort to ACR16 (moving to implement plant-based
school lunch options in CA schools). |
Soy Happy is highlighted as a featured segment of a one-minute radio segment about the environment called Planet Check. This show is now syndicated and has been added to the line up on the new Air America radio program roster. The San Francisco Bay Guardian weekly and the San Francisco Chronicle highlighted the program this month. (Planet Check is produced and hosted by local Alice radio DJ, Mo Mellady). Check out the Planet Check demo online! Coming Up: Summer, 2004: Soy Happy has been a primary consultant as well as interview subject for a 29-minute radio segment about meat alternatives. As soon as information about air dates and stations is available, we will post it here and send alerts to subscribers! Winter 2004: The Vegetarian Journal, a magazine published by the Vegetarian Resource Group (VRG), will feature an article written by Johanna about the logistics of getting vegetarian alternatives into foodservice accounts and how consumers can help. Erik Marcus has included an essay by Johanna in his next book. Her essay is directed to interested consumers and informs them on the best ways to effect change in foodservice venues. The book is scheduled for publication later this year and will follow his best selling "Vegan: The Ethics of Eating". When it is available, we will post the information here!
If you have not yet seen the vegtv.com segment (8 minutes using Real Player) about Soy Happy online, check it out! It is hosted by Celebrity Justice's Jane Velez-Mitchell and many celebrities express their support for SH on this video. (Note that many new ballparks have added veggie dogs since this was produced in 2001, so keep checking our site for the latest updates).
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